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Shop at Rooney to Stay on Top of the Latest Trends

A trendy urban fashion boutique for men and women
Murs blancs, décor minimaliste, Rooney est une boutique de mode urbaine pour hommes et pour femmes où on se croirait presque dans un musée!
Rooney, urban fashion for men and women.

Are you a fan of brands like Common Projects, Stone Island, Minimum or Stüssy? Did you know you can find them in Old Montreal?

Rooney, open since 2006, is an urban fashion boutique for men and women run by Alex Danino and his wife Michelle. Their goal was to offer unique and emerging brands their customers can wear every day.

Rest assured that every piece in the shop has been rigorously selected for their quality, cut, and trendiness. When you enter the shop you almost feel as if you’re in a museum of modern art, with its minimalist decor. Each article of clothing seems to have been strategically placed to the nearest millimeter.

Here are this season’s essentials

For men; Trouser style pants with elastic waistbands, satin padded coats or single-color shoes from laces to ankle.

White walls, minimalist decor, and clothing articles placed by the millimeter.
Trend alert! ‘Common Projects’ shoes are one color from laces to ankle.

For women; Try the ‘wide’ trousers, short shirts, white button down shirts or Adidas pastel shoe.

Female fashion trends – Adidas pastel coloured shoes.
A wide selection of short shirts, perfect for summer!

In addition to offering clothes that make you feel like the “coolest” person in the neighborhood, they sell a selection of candles, body products, books, magazines … and children’s shoes!

For a preview, you can visit Rooney’s Website or go directly to the store at 395 Notre-Dame Street West, in the heart of Old Montreal. They’re open Monday to Wednesday from 11:30am to 6:00pm, Thursday and Friday from 11:30am to 8:00pm, and Saturday and Sunday from noon to 5:00 pm.

You almost feel like you’re in a museum!

Which trend will you be unable to resist this season?

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