{"id":1003036,"date":"2016-05-12T06:00:00","date_gmt":"2016-05-12T04:00:00","guid":{"rendered":"http:\/\/wordpress4.local\/2016\/05\/12\/phi-centre-where-technology-meets-culture\/"},"modified":"2020-07-08T01:13:02","modified_gmt":"2020-07-07T23:13:02","slug":"phi-centre-where-technology-meets-culture","status":"publish","type":"post","link":"https:\/\/www.prevel.ca\/en\/blog\/phi-centre-where-technology-meets-culture","title":{"rendered":"Phi Centre \u2013 Where Technology Meets Culture"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Are you passionate about culture and technology? If the answer is yes, a stop at the Phi Centre on 407 St. Pierre Street in Old Montreal is a must!<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">This &#8220;multi-disciplinary cultural and artistic hub of Montreal&#8221;, as the team likes to call it, was founded in 2012 by Phoebe Greenberg. It\u2019s there for you to learn more!<\/span><\/p>\n\n\n<figure class=\"wp-block-image image\" style=\"--ratio:66.6666666667%\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/centre-phi-exterieure-batiment-vieux-montreal.jpg\" alt=\"centre-phi-du-vieux-montreal-architecture-exterieure\" class=\"wp-image-1002787\" srcset=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/centre-phi-exterieure-batiment-vieux-montreal.jpg 600w, https:\/\/www.prevel.ca\/wp-content\/uploads\/centre-phi-exterieure-batiment-vieux-montreal-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption>A One-of-a-Kind Cultural Centre in Montreal<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">A Multifunctional Space Driven by a Creative Vision.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">The story of the birth of the Phi Centre is that of an entrepreneur but above all of an artist wanting to create a place where culture and technology could meet. Pheobe Greenberg, who also designed the <\/span><u><strong><a href=\"http:\/\/dhc-art.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">Foundation for Contemporary Art<\/a><\/strong><\/u>, a museum located on Saint-Jean Street, lived on St Pierre Street when the building was put on sale. Intrigued by its modern and original look, she bought the place and transformed it into an immersive experience that we know today as the Phi Centre.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p dir=\"ltr\"><span style=\"font-size:18px;\"><em><strong><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">&#8220;Why Phi Centre? For its Greek reference to the golden ratio, the perfect number.&#8221;<\/span><\/strong><\/em><\/span><\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Four years later, the centre is a must for anyone who is passionate about technology and has an insatiable thirst to learn and discover original initiatives. A truly unique place in Montreal.<\/span><\/p>\n\n\n<figure class=\"wp-block-image image\" style=\"--ratio:66.6666666667%\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/bienvenue-centre-phi-vieux-montreal.jpg\" alt=\"centre-phi-espace-multidisciplinaire-vieux-montreal\" class=\"wp-image-1002789\" srcset=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/bienvenue-centre-phi-vieux-montreal.jpg 600w, https:\/\/www.prevel.ca\/wp-content\/uploads\/bienvenue-centre-phi-vieux-montreal-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption>The Phi Centre offers a variety of exhibitions, all unique cinematic experiences.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">A One-of-a-Kind Cultural Centre in Montreal<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">The mission of the Phi Centre is to have out of the ordinary experiences and unexpected encounters for visitors. This is undoubtedly what explains the diversity of programming: exhibitions, conferences, shows, and more. The place, which lends itself to a multitude of projects, aims to combine and reconcile technology and culture. The ultimate goal: to inspire visitors and get them out of their comfort zones. There\u2019s something for everyone at the Phi Centre.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">WHAT TO SEE THIS SPRING AND SUMMER AT THE PHI CENTRE <\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Dive into Another World with the Virtual Reality Garden<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">For a little over a year, the Phi Centre has featured a <\/span><u><strong><a href=\"https:\/\/phi-centre.com\/en\/event\/virtual-reality-garden-the-new-york-times-magazine\/\" target=\"_blank\" rel=\"noopener noreferrer\">virtual reality garden<\/a><\/strong><\/u> installation. We tried it, and frankly, we loved it! You\u2019re truly thrust into another reality with the help of Oculus Drift helmets. As soon as you put on the helmet, which covers your eyes completely, you\u2019re transplanted into another reality. For the duration of the short film you actually forget where you are and your own reality and are projected elsewhere.<\/p>\n\n\n<figure class=\"wp-block-image image\" style=\"--ratio:66.6666666667%\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/jardin-de-realite-virtuelle-centre-phi-vieux-montreal.jpg\" alt=\"jardin-des-realites-virtuelles-au-centre-phi-vieux-montreal\" class=\"wp-image-1002791\" srcset=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/jardin-de-realite-virtuelle-centre-phi-vieux-montreal.jpg 600w, https:\/\/www.prevel.ca\/wp-content\/uploads\/jardin-de-realite-virtuelle-centre-phi-vieux-montreal-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption>Phi Centre is one of the first to democratize virtual reality.<\/figcaption><\/figure>\n\n\n<figure class=\"wp-block-image\" style=\"--ratio:66.6666666667%\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/exposition-numerique-centre-phi-vieux-montreal.jpg\" alt=\"exposition-numerique-du-centre-phi-vieux-montreal\" class=\"wp-image-1002793\" srcset=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/exposition-numerique-centre-phi-vieux-montreal.jpg 600w, https:\/\/www.prevel.ca\/wp-content\/uploads\/exposition-numerique-centre-phi-vieux-montreal-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">This spring, you can watch four short virtual reality films made by the New York Times Magazine which bring you to New York (<\/span>Walking New York), to nations affected by war (The displaced), and even to space (Take flight). Finally, if you have ever considered becoming a rock star, the story on music group The Internet will allow you to live your dream for 7 minutes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">We sincerely recommend you watch Walking New York. The helicopter tour is really impressive! We won\u2019t say anymore, experience it yourself &#8230; The different programs offered in the virtual reality garden are changed up several times a year. A good reason to go back and enjoy the calm and inspiring scenery.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Philosophize with Paul Lavoie<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Until May 11<\/span>th Phi Centre was showing the first exhibition by <u><strong><a href=\"http:\/\/www.taxi.ca\/drivers\/dispatch\/paul-lavoie\/\" target=\"_blank\" rel=\"noopener noreferrer\">Paul Lavoie<\/a><\/strong><\/u>, co-founder of Taxi, one of the most well-known advertising agencies in Canada. He wanted, through fifteen amazing works, to bring the viewer to reflect on the impact of social media on art and plagiarism. The tableaus were not only surprising but funny and stunning. We detected some dark humor and an ounce of cynicism. Also be aware that the exposed paintings have traveled quite far! If the typeface was designed in Montreal, the canvasses were first created in Shanghai and then finalized in Peterborough. Lavoie himself did not create the works. He has instead overseen the creation, which may explain the unexpected effect of the works.<\/p>\n\n\n<figure class=\"wp-block-image image\" style=\"--ratio:66.6666666667%\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/blog\/Phi-Paul-Lavoie-Art.jpg\" alt=\"centre-phi-paul-lavoie-art-prevel\" class=\"wp-image-1002795\" srcset=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/blog\/Phi-Paul-Lavoie-Art.jpg 600w, https:\/\/www.prevel.ca\/wp-content\/uploads\/blog\/Phi-Paul-Lavoie-Art-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption>Paul Lavoie\u2019s exposition makes you reflect and react.&nbsp;<\/figcaption><\/figure>\n\n\n<figure class=\"wp-block-image image\" style=\"--ratio:66.6666666667%\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/blog\/Phi-Paul-Lavoie-Toile.jpg\" alt=\"centre-phi-paul-lavoie-prevel-blogue\" class=\"wp-image-1002797\" srcset=\"https:\/\/www.prevel.ca\/wp-content\/uploads\/blog\/Phi-Paul-Lavoie-Toile.jpg 600w, https:\/\/www.prevel.ca\/wp-content\/uploads\/blog\/Phi-Paul-Lavoie-Toile-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption>Shocking phrases and dark humour are used to make you react.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">A Renowned Chef<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Last month, the Phi Centre hosted the famous Massimo Bottura, a world-renowned Italian chef. The menu: conferences and meals designed by leading international chefs. In the same context, you can visit <\/span><u><strong><a href=\"https:\/\/phi-centre.com\/evenement\/theater-of-life-lexposition\/\" target=\"_blank\" rel=\"noopener noreferrer\">Theater of Life<\/a><\/strong><\/u>, a photo and video exhibition on the homeless created by Massimo Bottura; a touching exhibition. Open May 25th to 28th.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">The Phi Centre is a place with so much to offer, including varied programming and one-of-a-kind experiences. An activity for weekends or after work, the Phi Centre invites you to come and discover. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Stay up to date on the Phi Centre\u2019s programming by consulting their website:&nbsp;<u><strong><a href=\"https:\/\/phi-centre.com\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/phi-centre.com<\/a><\/strong><\/u><\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">407, Saint-Pierre Street<br>Old Montreal<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span id=\"docs-internal-guid-9647502e-7f1e-717d-590d-f06534b51ffe\">Sources:&nbsp;<u><strong><a href=\"http:\/\/www.lapresse.ca\/arts\/dossiers\/nathalie-petrowski-rencontre\/201206\/29\/01-4539566-phoebe-greenberg-a-lecoute-de-lavenir.php\" target=\"_blank\" rel=\"noopener noreferrer\">Pheobe Greenberg<\/a><\/strong><\/u><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you passionate about culture and technology? If the answer is yes, a stop at the Phi Centre on 407 St. Pierre Street in Old Montreal is a must! This &#8220;multi-disciplinary cultural and artistic hub of Montreal&#8221;, as the team likes to call it, was founded in 2012 by Phoebe Greenberg. It\u2019s there for you&hellip;<\/p>\n","protected":false},"author":30,"featured_media":1002802,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1003036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Phi Centre \u2013 Where Technology Meets Culture - Pr\u00e9vel<\/title>\n<meta name=\"description\" content=\"Looking for an activity in Old Montreal? Phi Centre is worth the detour! 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